Maui, Hawaii – Legend has it... To create "EcoHappy Boardshorts," first you must voyage to the Bottom of the Sea, beyond the Lost City of Atlantis, into the Kraken's Lair and collect raw 24-Karat Ocean Plastic. Once you've salvaged all the material your ship can haul, return to Hawaii and bless the harvest, for it will be sacrificed to the Goddess Pele, and infused with flowing lava.
“EcoHappy Boardshorts” are a tactical garment, meticulously engineered to optimize your beach experience. The recycled plastic material is comfortable, durable, lightweight and stretchy; and it dries dry almost instantly. Plastic from all over the world is collected, shredded, washed, melted, extruded, spun into thread, woven into fabric, and sewn into boardshorts. Designs range from simple solid colors to photographic landscapes, island style graphics, and artist collaborations. Every pair of sustainable surf shorts is a limited edition; beachwear that is truly unique and special, just like the place it comes from.
The first thing you notice about INFINITY 808 is our unique logo, an infinity symbol shaped like the Island of Maui, connected by fifty one triangles. 50 because Hawaii is the 50th state; with the first, last, and center triangle representing you, because we need your help to do something positive for the environment! Single use plastic is choking the planet, and reusing the durable material is a great way to do something about it! Humans produce more than 300 million tons of plastic every year, including billions of plastic bottles (United Nations).
INFINITY 808 is a Maui-based recycling company; specialized in the creation of high performance and environmentally conscious beach gear. Men, Women, and Keiki interested in swim trunks, plastic recycling, and/or collaboration are encouraged to connect via the website (infinity808.com) on social media (@infinity808x) or email (email@example.com) for more information. Aloha & Mahalo!
🌴 Maui, Hawaii 🌴